Loneliness is one of the largest health concerns we currently face. According to psychologist Julianne Holt-Lunstad loneliness is worse for you than obesity and as bad as smoking 15 cigarettes a day. The number of over-50s experiencing loneliness is set to reach 2 million by 2025, a 49% increase from 2017 and in Great Britain today there are over 2.2million people aged 75 and over living alone.
But new technology is giving hope to families everywhere.
Topics: voice tech, google assistant, amazon alexa, voice search
The opportunity for voice activation is at an all-time high, with speech recognition now at 95 per cent. It’s estimated that half of all searches will be made via voice technology next year, so it’s crucial that brands consider their voice-activated offering and strategy. But, the challenges that face the platform aren’t just bumps in the road – they’re pot holes.
And those who can successfully navigate them will reap the rewards.
Topics: Voice activation, voice tech, google assistant, amazon alexa, voice search